About Ariat Boots
Founded in 1993 by Beth Cross and Pam Parker, Ariat revolutionized the Western footwear industry by integrating athletic shoe technology into traditional riding boots. Headquartered in Union City, California, the brand was named after the legendary racehorse Secretariat, symbolizing a commitment to performance and endurance. They are widely credited with introducing advanced cushioning and stability systems that provide superior comfort for professionals and casual riders alike. Today, Ariat stands as a global leader in equestrian sports, blending modern materials with classical Western silhouettes to serve a massive, diverse international market.
