About Boots
Founded in 1879 by H.J. Justin in Spanish Fort, Texas, Justin Boots is arguably the most recognizable name in the history of Western footwear. The brand pioneered the "self-measurement" mail-order system, allowing cowboys on the trail to order custom-fitting boots from afar, which helped the company grow into a global empire. Now headquartered in Fort Worth, Justin continues to be a leader in both work and Western footwear, known for innovations like the J-Flex Flexible Comfort System. Despite its massive scale, the brand remains deeply connected to its roots, sponsoring major rodeos and supporting the agricultural community that built its success.